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Animal cruelty watch: Baby foxes imprisoned in tiny cages and electrocuted for their fur

An exposé by an animal rights group captures the life, and cruel killing, for fashion), of three wild fox cubs.


Even in this day and age, more than 110 million animals across the world are killed each year for their fur, according to an animal charity group, Animal Defenders International (ADI). This includes over 15 million foxes killed for fur coats, trinkets and accessories each year.

Using hidden cameras placed in a fur farm in Poland, the fourth largest producer of fox fur in the world, ADI documented the short, brutal lives of three arctic foxes, whom they named Borys, Eryk and Aleska.

The result is the disturbing documentary (above), titled A Lifetime. It follows the lives of the foxes right from their birth on the farm, when their mother still nursed the cubs, and as they grow and take their first steps. Their mother is removed after a few weeks, but the cubs continue to explore their world – a small wire cage – and play together.

The lives of the two brothers is short-lived. They are less than seven months old when they are dragged from their cage and, in spite of desperate attempts to run away, hung by their leg and electrocuted in front of Aleska, their sister. Aleska’s life is spared, for she will breed next year’s foxes.

The charity poignantly states, “This is the real cost of fur – when you buy fur, you buy cruelty.”

ADI’s findings, detailed comprehensively in this report, reveal “a cruel industry, built on an image of beauty and luxury, desperately hiding the suffering of sensitive, intelligent animals being farmed in filthy, intensive factory conditions or trapped for their fur.”

All this for, as the video puts it, “vanity”.

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Bringing your parents into the digital fold can be a rewarding experience

Contrary to popular sentiment, being the tech support for your parents might be a great use of your time and theirs.

If you look up ‘Parents vs technology’, you’ll be showered with a barrage of hilariously adorable and relatable memes. Half the hilarity of these memes sprouts from their familiarity as most of us have found ourselves in similar troubleshooting situations. Helping a parent understand and operate technology can be trying. However, as you sit, exasperated, deleting the gazillion empty folders that your mum has accidentally made, you might be losing out on an opportunity to enrich her life.

After the advent of technology in our everyday personal and work lives, parents have tried to embrace the brand-new ways to work and communicate with a bit of help from us, the digital natives. And while they successfully send Whatsapp messages and make video calls, a tremendous amount of unfulfilled potential has fallen through the presumptuous gap that lies between their ambition and our understanding of their technological needs.

When Priyanka Gothi’s mother retired after 35 years of being a teacher, Priyanka decided to create a first of its kind marketplace that would leverage the experience and potential of retirees by providing them with flexible job opportunities. Her Hong Kong based novel venture, Retired, Not Out is reimagining retirement by creating a channel through which the senior generation can continue to contribute to the society.

Our belief is that tech is highly learnable. And learning doesn’t stop when you graduate from school. That is why we have designed specific programmes for seniors to embrace technology to aid their personal and professional goals.

— Priyanka Gothi, Founder & CEO, Retired Not Out

Ideas like Retired Not Out promote inclusiveness and help instil confidence in a generation that has not grown up with technology. A positive change in our parent’s lives can be created if we flip the perspective on the time spent helping them operate a laptop and view it as an exercise in empowerment. For instance, by becoming proficient in Microsoft Excel, a senior with 25 years of experience in finance, could continue to work part time as a Finance Manager. Similarly, parents can run consultation blogs or augment their hobbies and continue to lead a fulfilling and meaningful life.

Advocating the same message, Lenovo’s new web-film captures the void that retirement creates in a person’s life, one that can be filled by, as Lenovo puts it, gifting them a future.


Depending on the role technology plays, it can either leave the senior generation behind or it can enable them to lead an ambitious and productive life. This festive season, give this a thought as you spend time with family.

To make one of Lenovo’s laptops a part of the family, see here.

This article was produced on behalf of Lenovo by the marketing team and not by the editorial staff.